Marketing
Social Strategies for Modern Brands
By A1 Prints Team·
Posting more is not a strategy. Winning brands on social follow a clear content system.
The 70/20/10 rule
- 70% value — educate, entertain, inspire
- 20% curated — share and comment on industry stories
- 10% promotional — direct offers and CTAs
Repurpose ruthlessly
One long-form piece (blog, video, podcast) should fuel 8–10 social posts — and the landing page it points to matters just as much, so keep your website design aligned with the campaign.
Explore our digital marketing services to plug this into your business, and keep every asset on-brand with our branding work. Content angles vary widely across the industries we serve.
Related reading
- Designing Websites That Convert — where social traffic should land.
- 5 Tips for Effective Business Flyers — pairing print with social.
